I totally intended on writing a business plan today but got side-tracked. In all honesty though, writing the business plan itself is already an act of procrastination. A wise one though and one I should have done a long time. Writing the BP is taking my focus away from writing another proposal of which I have finished 60% of the work and perhaps I need a bit of a break before I finish.
The week started with good news; I sent some work to a South African magazine and was contacted by an Italian magazine and will now be published in both next month. I will reveal more when the publications are up. I keep a list of all the magazines I submit work to and I have come to the following conclusion;
– 20% of submissions is successful.
– 30% receives positive feedback but leads nowhere in the end for different reasons: magazines go belly up, editor likes it but editor in chief decides “no”, subject is too far removed from readers, sometimes literally so seeing how I am a Dutch photographer shooting SA artists etc. I must say all feedback is highly appreciated as it teaches me how editors look at the submissions they receive.
– 20% of “no” do send an automated reply message saying they received the work. I like this, at least I know I don’t need to re-send.
– 30% of “no” don’t get back to you in any shape or form (no automated replies, feedback etc).
I am wondering if a 20% success rate is reasonable or pathetic?
All I can compare it with are the design competitions (for new jobs, not awards) we entered when I was sill working at design studio Taluut
. We aimed for 1 in 4, I’m hoping my 1 in 5 isn’t all that pathetic after all.
Speaking of statistics and the likes, I am highly amused by the site stats provided by WordPress relating to this blog, especially the search terms that have led to this blog. Now some make sense, like my name for example, or bands, photographers and exhibitions I blogged about. Some are understandable like “photographer Cape Town music” “kommetjie kite” or “fashion shoot Bo-Kaap Cape Town” but how one gets here by entering “kid set up dinner table” or “dresscode Polana” I’ll never know.
And I am so not mentioning the “gay bears” 🙂